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Package Design

nail polish

Beauty Product Packaging

Created nail polish collection & retail packaging for beauty products to be displayed for purchase in gift shops.

My Role:  Graphic Design, Product Design, Art Direction & Sourcing 

I worked with a domestic manufacturer to create a toxic free line of nail polish, free from harmful chemicals, including formaldehyde, toluene. The focus was on fun and flirty colors that matched the Camille's Closet brand.

The retail packaging for the nail polish was designed with visual merchandising in mind. The heart cutout on the nail polish box was added so that the consumer could see the nail polish color without having to open the packaging in-store. Color swatch labels were added to the bottom of all nail polish bottles, as well. These displays were used in boutiques and hospital gift shops.

POP display

Cosmetic POP Display

Created retail POP for beauty products to be stored and displayed in gift shops.

My Role:  Art Direction, Design, & Sourcing 

The nail polish POP display was structured for holding samples to showcase the colors without consumers needed to open the product box. Color swatches were also added to the display, giving the consumer an additional view colorways. The POP display holds up to 48 bottles, maximizing retail space.

Custom Gift Boxes

Created custom gift box for shipping online orders.

My Role:  Art Direction, Design, & Sourcing 

These custom gift boxes doubled as branded mailers for shipping direct to consumer. They are designed as an extension of the product packaging. The consumer will be pleased with floral prints and a complementary color scheme when their order arrives.

Packaging Design - Retail Mailers
daphne mailer marketing1.jpg

Sweet!

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